Via Crooks and Liars, I just saw a bunch of clips of Fox News' treatment of a new Air America radio show called FreeThought Radio, geared towards atheists (hey, we got a radio show! We got a Congressman! Next stop, the world!). FoxNews was comically biased, with the anchors having a very snarky tone of voice, saying that it's a "stab in the dark" by Air America because they just filed Chapter 11 and are looking for anything to get listeners, deeming it a "War on God," and showing images of Al Franken (who has nothing to do with the show and is no longer on the network since he's running for Senate in Minnesota). However the Fox News religion correspondent Lauren Green was surprisingly balanced, offering unsolicited corrections of the 10 second blurbs Fox had been showing throughout the day.
Also, some atheists are attempting to rebrand themselves as brights - basically someone who doesn't believe in supernatural stuff. Originally I thought this was kind of a dumb name, but Pat convinced me otherwise. And in terms of rebranding I think it's a good idea. The word "atheist" means literally "NOT someone who believes in god". The identity of brights rather than atheists creates a positive identity - a naturalistic, as opposed to supernatural, worldview, someone whose ethics are based on a naturalistic world view.